Shedding Some Light On Our Ticket Strategy

Oh boy! It’s time to take a look at another one of the most commonly written items in our guest surveys and social media comments: lift ticket pricing. Pricing is something every resort always hears about, year in and year out, but I’ve noticed that this year in particular there has been a lot of feedback on our lift ticket prices. Considering the uniqueness of this winter and the decisions we made to adjust to it, I can understand why. …